Despite her extensive experience, managing these partnerships came with challenges, especially when it came to organization, accountability, and maintaining positive relationships with sponsors.

Trak spoke with AAA’s C.J. Quirk, Manager, Partnership Marketing and Aquarius Sports and Entertainment’s Shauna Gillem, Chief Client Officer. They discussed multiple topics surrounding the Brand/Agency/Property dynamic in sponsorship. 

Trak provides a central location for pipeline, inventory, activation and presentations for Sponsorship Management organizations

Larry H Miller's Tour Of Utah and Utah Office of Tourism Manage the entire complex partnership, in one central location

Despite the Pandemic & Cancelled Postseason, Dayton Flyers Athletics Sponsorships Are Setting Records with Trak Software

Achieve better results from the same resources with Trak easy to use, easy to adopt Modern Sponsorship Management Platform

Tigris and CDW streamline their sponsorship process and achieve better results

88 Marketing and Alaska Airlines use Trak's Sponsorship Management Platform to sustain and achieve marketing objectives

How Trak Software’s Sponsorship Management Software helps the Detroit Red Wings and the Detroit Tigers

AFCU uses a Modern Sponsorship Management Platform to optimize partnerships

Louisville City FC of the USL Championship division leveraged Trak’s diverse capabilities of inventory tracking, task and asset management and report generation over the past year, to set their sights on long-term optimization and are already seeing immediate benefits.