Don’t just take our word for it! Dozens of brands have ditched the spreadsheets, streamlined their sponsorships, and proven ROI with Trak. Check out their stories and see what’s possible when sponsorship management actually works.
Trak is used by brands and teams that need a better way to manage sponsorships, coordinate internal stakeholders, track deliverables, and report on performance. It is especially helpful for organizations managing multiple sponsorships across teams, partners, campaigns, and renewal cycles.
Customers use Trak to organize sponsorship opportunities, manage approvals, centralize contracts and assets, track activation progress, monitor deliverables, and measure ROI. By replacing spreadsheets, email threads, and disconnected tools, Trak helps teams stay aligned and make sponsorship work easier to manage.
Many teams come to Trak after outgrowing spreadsheets and manual processes. They need more visibility, better collaboration, and a clearer way to manage sponsorship activity from planning through renewal. Trak gives them one place to track the work, reduce confusion, and confidently report on results.
Carolina Core FC, a young and ambitious minor league soccer team, set out with a mission: to build a professional organization that rivaled major league operations.
Despite her extensive experience, managing these partnerships came with challenges, especially when it came to organization, accountability, and maintaining positive relationships with sponsors.
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