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We were lucky enough to be invited to the NFL Activation Summit for a 2nd year in a row. Supporting this event and our customers is definitely a highlight for us as a company.
As always, speaking to a group of 200 National Football League employees, I was filled with a deep sense of gratitude. I was thankful for the opportunity to share what Trak Software does and how it can help.
The pitch was a bit different than last year where we talked about what brands want in a sponsorship and hosted a panel
This year they did a Shark Tank style presentation for sponsors. We only had 5 minutes. Instead of taking a traditional pitch approach, we decided to shake it up a little bit and take a chance on storytelling instead.
Check out the 4 minute video to see how we explained Trak to a room of NFL veterans.
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