Colorado PGA’s strategic partnership lead, Erinn Lopez, had a clear goal: streamline sponsorship management, strengthen partner relationships, and enhance her members’ experiences.
Enter Trak Software. Before using Trak, Erinn juggled complex sponsorships with spreadsheets, leading to missed deliverables, organizational chaos, and stress. With a small team and growing demands, Erinn needed a solution that offered structure and accountability.
Through Trak, Erinn was able to efficiently manage over 50 sponsorships across various industries, from top-tier golf brands to local businesses like Liquid Death. The software’s intuitive dashboard, notification system, and visual representation of partnership progress transformed how Erin operated. She gained real-time insights, stayed on top of deliverables, and built stronger relationships with partners by actively involving them in the process.
Not only did Trak help Erinn manage her workload, but it also provided tools to create comprehensive recap decks, track performance, and renew contracts faster. Now, her team can focus on delivering exceptional value to their sponsors and growing the game of golf, without the chaos of manual processes.
Trak became the game-changer Erinn needed to elevate sponsorship management and drive success for Colorado PGA.