Use your own combination of measurement and quantitative data to stack rank your partnerships to understand which are high performers and which ones need to be optimized.
Hold partners accountable to projected results and adjust and improve before it’s too late.
Help your partners understand how they can help improve their partnership performance so everyone can innovate and uncover new opportunities
We use Trak to connect the dots of performance data and develop and present a narrative of each partnership so we can measure the impact of our investment.
Dan Frystak, Director of Sponsorship and Brand Marketing at CDW