The Pacers make it 29/30 teams with a jersey patch sponsor by partnering with Motorola.
If you've been following our blog, you know we have been keeping close tabs on NBA teams and their jersey patches. The NBA was the first of the four major leagues in America to allow jersey patches, and as of now all but one team are utilizing it.
The Indiana Pacers have announced their jersey patch sponsorship with Motorola and the pictures look rather decent. In addition to the patch, Motorola will also be the presenting sponsor for the Pacers' phone app.
While Motorola doesn't have obvious ties with the Pacers or the Indianapolis area, the tech company's headquarters is in Chicago and they were founded in Illinois. But the most important factor to fans is how the patch looks on the jersey.
As you can see in the below pictures, it does a nice job of not taking away from the rest of the jersey. This design works well and the added phone app sponsorship ties in with other NBA teams ensuring their jersey patch sponsor is more than just the patch.
Oklahoma City is now the last NBA team without a jersey patch, but don't be surprised if one is announced soon. This idea is clearly profitable and working for NBA teams, but we also haven't heard or seen much outrage from fans.
In fact, there is practically no backlash or any fans talking about the jersey patches in a negative sense. I would say these partnerships are working out as best as possible and will be here to stay.
Now, as Front Office Sports has already asked...who do you think Oklahoma City will sign on to be their jersey patch? There are still plenty of large brands available. Let us know what you think on Twitter or Instagram at @TrakSoftware.
Written by: James Campbell
James Campbell is a recent graduate of the University of Michigan with his B.A. in Sport Management. Throughout his time at Michigan, he has worked with Detroit City FC, MiLife Sport & Social Club, and USA Hockey. - @Jimmy10Campbell