The White Sox promoted via social media the ticket discount designed to attract college students. Gillette is the presenting partner and receives logo exposure in social media and on the...
Uber teams up with the Miami Dolphins while introducing new service in UberTailgate designating drop offs and tailgating spots for fans at freshly-minted Hard Rock Stadium. Sponsorship Buddy's Take: 1)...
The Chicago White Sox just came to terms to replace Stadium Naming Rights partner U.S. Cellular with Guaranteed Rate Mortgage. The deal goes into effect November 1st and will span...
The new Pro12 rugby league's Cardiff Blues has turned heads with a cutting-edge sustainability-friendly partnership featuring solar powered iBeacon technology. Read more here. Sponsorship Buddy's take: 1) Sustainability has increasingly...
The 2016 Rio de Janiero Olympics have wrapped up mired with controversy from health and safety, doping or #LochteGate issues, to the ease of rule 40 sanctions and ambush marketing...
Corona steps up and takes "Official Cerveza" category, exclusively locking up Import Beer rights for the Rams of the NFL, now back playing in L.A. Read more here. Sponsorship Buddy's...
Texas Rangers and Lowe's help fans feel what's it like to step up to the plate utilizing virtual reality technology. Read more here. Sponsorship Buddy's take: 1) Virtual Reality is...
What continues to help set Nike apart from the competition is the ability to creatively trigger motivation with the help of a diverse portfolio of sponsored athletes. See its latest...
The Birmingham Baron's are promoting an extravaganza of sorts at Regions Field on August 13th sponsored by Benjamin Moore and BMW of Birmingham. Sponsorship Buddy's take: 1) Thanks to the...
Social media unicorn Snapchat is looking to compete head-on with Twitter for NFL live broadcast sponsorship rights. Read more from Ad Age. Sponsorship Buddy's take: 1) While Snapchat has certainly...
Chicago Bears partner wiith 7up on a unique Training Camp Ladies Day promotion. Sponsorship Buddy's take: 1. Not only does the event happen at Training Camp driving more attention to...
Bud Light has brought back its team-specific cans for the 2016-2017 NFL season. The beer behemoth has partnered with 27 of the 32 NFL teams on distinct can designs, which...
To say that Windermere has a lot of Seahawks fans would be an understatement. That’s why we are so excited to announce today that we are now the “Official Real...
Major League Soccer is making it easier for fans to buy tickets. Together with SeatGeek, MLS is creating an open ticketing network that will let third-party websites sell tickets to...
The Milwaukee Bucks and Froedtert & the Medical College of Wisconsin health network today announced a new long-term partnership focused on advancing the health and well-being of Milwaukee residents. The...
The Vermont Lake Monsters are proud to announce a new partnership with the Vermont Higher Education Investment Plan (VHEIP), administered by VSAC, introducing VHEIP as the new title sponsor for...
The Woodlands Medical Specialists/Bella Blue/Blue Women's Club is a great way to get together with friends, network with others & enjoy Blue Wahoos baseball! Sign-up & celebrate the fifth season...
For some kids, just going to see their favorite baseball team play could be a memory that lasts a lifetime. Can you imagine getting to spend the night on the...
On Sunday, July 17th, the Drive host First Responders Day at Fluor Field, presented by Henry Schein. This special day is the Drive's annual tribute to the bravery & sacrifice...
JetBlue is the title sponsor of the Red Sox spring training facility, but in the spirit of a true partnership, the team's use of JetBlue for travel strategically places the...
T-Mobile today announced all the ways it is thanking customers and unleashing the action for fans at this year’s T-Mobile Home Run Derby in San Diego on July 11. First...
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